Whether its the luncheon meat or the junk mail received, i hate spam. Im sure a lot of people who uses email will receive spam of some sort and for some its not a big deal, but for others it can be extremely irritating. I have two emails; one that i started off using in primary school, and one that has a more appropriate name and is used for applying for jobs. For the primary school email, i generally use it when i sign up for memberships or registering to gain access for things. Hence when it comes to stores promoting new product launches or doing all sorts of advertising, thats the email which receives a ton of those. Heres a look at my junk mail folder
The thing which spam is, majority of the time it has rarely ever useful for people. According to Vangie Beal, only 1% of the spam content through email is relevant and its deemed as “unwanted” mail. It generally occurs when you’re signing up for something and click on the “receive email for subscription” button. When you’ve given your address to someone whether it’d be news forums, online forums, sign ups etc, 95% of the time you’ll receive spam! Considering spam is so disliked why do companies still send it?
- Its cheap: spammers set up hundreds of servers to send out millions of spam emails every minute
- Its convenient: can get large number of responses with minimal effort
- Its considered easy money: Lets say you send out 1 million emails and only 1% responded, thats approximately 10,000 people willing to buy the products that you’re advertising. Compare it to trying to advertise though a catalogue, where it costs money to print the catalogue and to distribute it. Sending spam through email is not only quick and easy, but also cost effective. Companies don’t care if you like it or not considering there is always going to be someone who is interested and will make the purchase.
Moving past the issue of spam emails, lets take a look at internet trolls. Internet trolls can be hilarious because they’re deliberately starting arguments or upsetting people. Here is an example which makes you question whether its a troll or plain stupidity
The Woolworths troll was by far my favourite.
Continued post: ” because I had spaghetti on my spaghetti already. Snap back to spaghetti. Oh there’s goes more spaghetti!!
So today I went back to purchase some spaghetti, instead of finding spaghetti in the packet, I found this.
It was spaghetti!!!! What should I do with it? Should I return the spaghetti?
Love Jamie xox”
This comes to show that trolls don’t always negatively affect the companies image, in fact if companies are able to respond to trolls in a manner that can turn put the joke back on the troll, it can actually enhance the companies reputation. In this instance Woolworths was crowned the rap king.
For those who didn’t get the reference heres the link to the song: Eminen-Lose yourself
What are your thoughts on internet trolls? Care to share some of your favourite trolls?